Cardiff & South Wales Prestige Awards Newborn Photographer of the Year 2020

PRO Member of BANPAS – Baby and Newborn Photography Association



Newborn baby shoots should ideally take place in the first three weeks after birth to catch those cuddly and sleepy poses when your beautiful child is still in the sleepy phase. This enables us to capture your new arrival at their tiniest as they peacefully relax and sleep through most of the shoot. This is the period where they have the beautiful Newborn look, that is so treasured by parents whether it be asleep or with eyes open.

Ideally if you can speak to us about a Newborn baby shoot a few months before the end of your pregnancy, we can plan for it once the baby arrives, without any pressure of having a firm date in advance, as who knows when they will decide to come. I’m available during weekdays and weekends and will reschedule to the perfect moment for you and your Newborn baby.

At Allan James Photography we are constantly training to become highly qualified newborn photographers who place the safety and well being of your child, you and your family as our chief concern. During the last few years we have all received specialist training from some of the UK and World’s Top Newborn Trainers in Melanie East and Gary Hill.

Newborn Photography Session


  • A relaxed Newborn Session lasting up to 3 hours which takes place in our comfortable Newborn Photography Bridgend Home Studio
  • My time and talent to produce memorable and beautiful photography and the talent of my Assistant and wife Sharron
  • A range of sets to create imagery including beanbag, bowl, bucket, B&W and family images
  • Use of our large selection of props, wraps, backdrops, bowls and baskets
  • Professional editing of your images including a full set of Black & White images too
  • A Slideshow of your imagery to view later or a viewing via Zoom or WeTransfer
  • Option to order prints, frames & canvasses in many sizes and at reasonable, affordable prices
  • Knowledge that your photography is produced by the very best equipment and experience
  • PRO Member of BANPAS (Baby & Newborn Photographer Association)
  • Qualified Master Associate Photographer of the Master Photographers Association
  • Qualified Associate Photographer of the Royal Photographic Society
  • Multi-Award Winning Photographer
  • Welsh MPA Master Photographer of the Year 2019/2020 &2021
  • Welsh MPA Master Children’s Photographer of the Year 2019/2020
  • Fully insured with Enhanced
  • Newborn Photography Bridgend at your doorstep
  • Newborn Photography Cardiff and Newborn Photography Swansea just a short distance away


During our sessions at our Bridgend Newborn Photography Studio we like to take a range of images consisting of family, beanbag, bowl and bucket, close ups, sibling shots and many more whilst always maintaining the safety of your child. Below is a collection of the many types of images we take during the shoot to create a wide range of imagery.


  • Welsh MPA Photographer of the Year 2021
  • Welsh MPA Commercial Photographer of the Year 2021
  • Cardiff & South Wales PRESTIGE AWARDS Newborn Photographer of the Year 2020
  • SME News Business Elite Awards – Wales Most Outstanding Family Photographer 2021
  • Welsh MPA Children’s Master Photographer of the Year 2019 & 2020
  • ‘THREE BEST RATED’ Best Rated Photographer Bridgend 2017, 2018, 2019, 2020, 2021 & 2022
  • Welsh MPA Master Photographer of the Year 2019, 2020 & 2021
  • Welsh MPA Commercial Master Photographer of the Year 2019, 2020 & 2021
  • Inaugural MPA Landscape Gold Winner February 2021
  • International MPA Commercial Gold Winner April 2020
  • Royal Photographic Society ‘Blue Ribbon Award 2019’

We are pleased to announce we have signed up to the MPA Master Photographers Association COVID-19 protocols and we have also received the COVID-19 training from BCBC (Bridgend County Borough Council) so that we can observe best practices for you, your families and ourselves when we meet you in our Newborn Photography Bridgend Studio.

Newborn Smiles

There is nothing as beautiful and satisfying as catching your newborn smiling during the photoshoot! It doesn’t always happen and we can’t promise it will, but when it does it’s almost always a reaction to the soothing sound of Mum or Dad’s loving voice as they comfort their child.

Up Close & Personal

For lots of parents, the close up shots are often the ones they find they love the most much to their surprise and delight! There’s something quite magical that takes place when a parent first looks at an image of their newborn baby’s tiny new features, eyelashes and small faces in high definition. It’s always a winner in the studio.

Bowl & Bucket Images

Bowl and buckets shots are scenic shots using props to support baby. These images are super cute and we have a large collection of bowls, buckets and suitcases and even a wheelbarrow to choose from so you will never be stuck for choice! Some parents have even brought along their own special props including the Police helmet (at the top of the page, Fireman’s outfits, surfboards and many more! These props are also excellent to use with an older sibling who is not quite old enough to hold baby themselves.

Bean Bag Images

Our beanbag sessions are often done at the start of the session just after we have taken a few awake shots and as we beginning the process of gently encouraging your child to ease into a restful sleep. We  can then settle baby comfortably in a cute outfit or wrap – or even naked in a variety of matching colours to suit your taste!

Black & White/Monochrome Images

Black and white or monochrome images have a timeless classic appeal to them that will suit any wall with a beautiful frame or canvas. Many image suit some monochrome and bring an emotion to the image. On our Newborn package we always include all of your images in both colour and also convert them to black and white too, so you can choose your favourite!

Macro Images

Macro images are images taken by a dedicated lens that focuses very closely to enable us to capture your child’s tiny features up close. These type of images tend to work best in monochrome and are best put together to form a beautiful montage of your baby’s features close up.

Family Images

We tend to end the sessions with family images which are perfect gifts for friends and family. As babies join families it is lovely to have a few images with older siblings, family pets or just with Mum and Dad. If you want to to bring a pet or sibling, please let us know and we can arrange the best time for them to come along so they don’t have to sit through the whole shoot.


We have both attended numerous Photography training courses including specific Newborn training by Melanie East. This means that your babies safely is forefront in our practice at all times. Some of the beautiful images we create are composites, meaning Sharron supports baby from each side and her hands are then taken out of the images in editing. This is to ensure that baby is never in an unsafe or uncomfortable position. We also have a ‘Stand In Baby’, which we use for practice and demonstrations.

We are Pro members of BANPAS (Baby and Newborn Photography Association) and Cardiff & South Wales PRESTIGE AWARDS Newborn Photographer of the Year 2020.

On Location and Studio photographer based in Broadlands, Bridgend and serving around Bridgend, Cowbridge, Porthcawl, Maesteg, Ogmore, Llantrisant, Swansea, Neath Port Talbot and Cardiff…

Allan James Photography LTD…